CDK Digital Marketing takes your privacy seriously. This website provides information and resources related to the services delivered by CDK Digital Marketing and our goal is to provide you with a positive experience by delivering information, resources, and services that are most relevant and helpful to you. The purpose of this Privacy Policy is to inform you of what kinds of information we may gather and how we may use that information. Also, certain aspects of use of this site or information collected through this site may be covered by our contracts, if any, with customers.

What This Privacy Policy Covers

  • This Privacy Policy covers how CDK Digital Marketing treats information about you that CDK Digital Marketing collects and receives, including information related to your past use of CDK Digital Marketing-hosted websites and CDK Digital Marketing services.
  • This Privacy Policy does not cover the practices of companies that CDK Digital Marketing does not own or control, or to people that CDK Digital Marketing does not employ or manage. This website may contain links to other sites and CDK Digital Marketing does not take responsibility for the privacy practices of such other sites. We encourage you to be aware when you leave our site and to read the privacy statements of the websites you visit.

Information We Collect

  • Personal Information. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available. You may voluntarily provide personal information about yourself in connection with your participation in CDK Digital Marketing-sponsored surveys, your requests to receive newsletters or other communications from us, or your use of certain features of CDK Digital Marketing websites or services.
  • Other Information. We collect information about you and your interactions with our websites and services through the use of cookies, pixel tags, server logs, and other Internet technologies. These technologies do not provide us with your personal information, but they do allow us to track and record your activities.

How We Use the Information We Collect

  • Using Your Personal Information.We use the personal information you provide to us in the following ways:
    • To deliver the services you have requested, such as responding to information requests, delivering newsletters, or providing access to website features or services.
    • For our internal purposes unrelated to any specific service we deliver to you, such as to help improve our website, better understand our customers’ needs or to develop new offerings in which you may be interested.
    • To compile statistics and reports regarding our audience and the users of our websites, products and services, which may include combining the personal information you provide with information we obtain from business partners or other companies.
    • To share with our related companies or trusted third parties so that they may assist us with our use of the personal information as described above.
    • To share with our related companies or trusted third parties so that they may market products or services to you.
  • Using Other Information.We use the non-personal information we collect about you, such as cookie, pixel tag and server log data, in the following ways:
    • To customize and improve your experience with our websites and services.
    • To deliver interest-based advertising to you that is targeted to the interests we identify through your online activities.
    • To compile statistics and reports regarding our audience and the users of our websites, products and services.
    • To share with our related companies or trusted third parties so that they may assist us with our use of the information, including providing us with audience segmentation and related information.
    • To share with trusted third parties, such as advertising networks, for use in delivering interest-based advertising to you.
  • Compliance with Law and Changes of Control. We may disclose information about you, including personal information, if required to do so by law, governmental request, process or court order or based on our good faith belief that it is necessary to conform or comply with such law, request or court order. Also, in the event of a sale of some or all of our business or the combination of our business with a related company, we may disclose your personal information to the purchaser or other entity, provided that they agree to abide by the terms and conditions of this privacy policy.

Your Privacy Options

  • Opting Out of Interest-Based Advertising. CDK Digital Marketing supports the Self-Regulatory Principles for Online Behavioral Advertising, which means that you have options and choices about our collection and use of your data for online interest-based advertising. For more information about interest-based information tracking and to manage interest-based advertising categories, or op-out of all categories, from CDK Digital Marketing, visit Please note that if you choose to opt out of having your information used to deliver advertisements tailored to your interests, you will continue to see advertisements delivered by CDK Digital Marketing, but these advertisements may not be as relevant to you.
  • Declining or Blocking Cookies and Pixel Tags. Most web browsers allow you to modify security settings and browser preferences so you can approve or reject cookies on a case-by-case basis, or even reject all cookies if you choose. Similarly, you can disable pixel tags by changing your browser settings to omit images and disable Javascript; or there are commercial software packages available that can omit pixel tags and most advertisements. Please be aware, however, if you ‘turn off,’ purge or disable cookies or pixel tags, you may not be able to use all of the features, functions or services available on our websites.

Other Important Information

  • Security. We take appropriate measures to keep the personal information you disclose to us secure and to only release this information to third parties that share our commitment to privacy. However, we cannot guarantee there will not be a breach and we are not responsible for any breach of security or for the actions of any third parties.
  • Children. CDK Digital Marketing products and services are solely for use by businesses. Therefore, we do not expect children under the age of 18 to provide us with any personally identifiable information.
  • Changes to Privacy Policy. Any changes to this statement will be posted at this location and will take effect immediately after they are posted. Collection of data from that point on will be subject to the new policy. You may wish to check back from time to time to be aware of any changes to the statement.
  • Contacting Us. CDK Digital Marketing welcomes your comments or questions regarding this Privacy Statement or your dealings with this website; please contact us by e-mail at
  • Information for California Residents. Residents of the State of California may now ask companies with whom they have an established business relationship to provide certain information about the companies’ sharing of personal information with third parties for direct marketing purposes during the past year. If you are a California resident and would like to request a copy of the information disclosure provided by CDK Digital Marketing pursuant to Section 1798.83 of the California Civil Code, please contact us at or by mail at the following address:

    ADP Dealer Services Inc.
    Attn: California Privacy Administrator
    605 Fifth Avenue South, Suite 800
    Seattle, WA 98104

    For all requests, you must put the phrase “Your California Privacy Rights” in the body of your request and include the name of the website through which you provided the personal information, your name, street address, city, state, and zip code. Please note that we will not accept requests other than through the designated email or mail addresses and we are not responsible for notices that are not labeled or sent properly, or that do not have complete information.

  • Information for Non-US Visitors. If you are visiting from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated. The data protection and other laws of the United States and other countries might not be as comprehensive as those in your country. By using our services, you understand that your information may be transferred to our facilities and those third parties with whom we share it as described in this policy.

Effective Date. The effective date of this Privacy Policy is May 18, 2011